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| Keyword Selection |
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There are several things to consider when choosing keywords and phrases. Here are a few tips to help you in selecting good and appropriate keywords: |
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Brainstorm the right keywords. |
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Don't use keywords or phrases that are too broad. Avoid using generic words or single words; instead, use phrases of 3 to 4 words specific to your products or services. |
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Put yourself in the place of the type of visitor you want to attract. |
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Ask your family, associates, clients, and friends what words and phrases they would most likely use to search for products or services like yours. |
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Review your competitors' keywords. |
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Use geographic location. |
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Search Engine Optimization (SEO) can help your site achieve high rankings.
Without such rankings with keywords related to your products or services, you are missing the bulk of your potential client base. |
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